Mixed Method Research This refers to the ways in which qualitative and quantitative research activities are brought together to achieve greater insight. Mixed methods is not simply having quantitative and qualitative data available or analyzing and presenting data findings separately. The integration process can occur during data collection, analysis, or in the presentation of results. When to use mixed methods research Mixed methods research may be the right choice if your research process suggests that quantitative or qualitative data alone will not sufficiently answer your research question. · When the research question requires a more comprehensive understanding than can be achieved by using only quantitative or qualitative methods. · When the research question requires both an exploration of individuals’ experiences, perspectives, and attitudes, as well as the measu...